The high camp of Frankie Grande’s “Boys” video, featuring towel-clad shirtless men writhing in the hypermasc space of a locker room, offers an upbeat flipside to the title song of his 2025 debut studio album, Hotel Rock Bottom, which dives into the despair and grit that inspired Grande to a joyful life of sobriety years ago.
“I create work that celebrates queerness and connection — whether it’s on Broadway, through my music, or producing events that uplift the LGBTQ+ community,” Grande says. “At the heart of it all, my mission is to entertain, inspire, and remind people that they are not alone.”
The triple threat has appeared on Broadway in Mamma Mia! and Rock of Ages, and continues to support LGBTQ+ people as a member of GLAAD’s board of directors and as the creator of A Night of Broadway (but make it Queer!) #SpiritDay Gala.
While musical theater was an early home for Grande, when it comes to pop, he says he plans on “sticking to my guns as an out, proud, gay, femme-presenting, male-identifying pop star in an industry where that is still far from the norm and often met with pushback and controversy.” @frankiejgrande
