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48 steamy celebrity Calvin Klein ads the gays won't forget

| 03/17/25

simbernardo

48 steamy celebrity Calvin Klein ads the gays won't forget

These Calvin Klein campaigns are unforgettable!

Jeremy Pope; Bad Bunny; Shawn Mendes for Calvin Klein

(L-R) Jeremy Pope; Bad Bunny; Shawn Mendes for Calvin Klein.Courtesy of Calvin Klein

From Justice Smith to Indya Moore to Troye Sivan to Pabllo Vittar, Calvin Klein has been a very queer-inclusive fashion label by hiring LGBTQ+ celebrities to appear in their campaigns. Not only have these campaigns been important for representation and diversity, but they’ve also been incredibly beautiful, sexy, and fun.

Though Calvin Klein makes all sorts of clothes, apparel, perfume, and jewelry, one must recognize that the brand is best known for its underwear ads featuring gorgeous celebs. As time goes by, the company has managed to stay relevant in pop culture and among consumers, often making headlines for its sensual marketing campaigns and iconic products.

Scroll through to see our favorite Calvin Klein ads over the years.

Brandon Flynn (November 2023)

Brandon Flynn for Calvin Klein

Calvin Klein

Brandon Flynn (May 2023)

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Jeremy Pope

Jeremy Pope for Calvin Klein

Calvin Klein

Cara Delevingne

Cara Delevingne for Calvin Klein

Calvin Klein

Mitchell Slaggert

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Moses Sumney

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Amandla Stenberg

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Rafael L. Silva

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Hunter Doohan

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Vinson Fraley (June 2024)

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Francesco Ruggiero

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Keiynan Lonsdale

— (@)

Isaac Cole Powell

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Francisco Henriques

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Sam Porto

— (@)

Justice Smith

\u201cJustice Smith and Nic Ashe are family. They have been together. They have been apart. And they have worked through it all. This is Love\u201d
— calvinklein (@calvinklein) 1653064205

Nic Ashe

\u201c\u201cI remember when my mom passed, I asked you to not be further than like, two inches from me for a while. And you just really like honored that.\u201d Nic Ashe on @standup4justice\u201d
— calvinklein (@calvinklein) 1653058801

Pabllo Vittar

\u201c\u201cToday I can be whoever I want to be.\u201d \u23e4 @pabllovittar by Ryan McGinley #PROUDINMYCALVINS \n\nWatch #PablloVittar\u2019s full video:\nhttps://t.co/hZdg9EKkSt\u201d
— calvinklein (@calvinklein) 1589660047

Lil Nas X

\u201cRetro-inspired. @LilNasX in the CK One Micro Trunk. By Ryan McGinley Studios. #MYCALVINS \n \nShop new underwear: https://t.co/jECjYYW3nn\u201d
— calvinklein (@calvinklein) 1603749342

Omar Ayuso

\u201cOmar Ayuso. The moment, 2013.\n\n\u201cWhen I told my mother, I thought she would be shocked\u2026\u201d\n\nDiscover Moments of Pride. Shop the campaign: https://t.co/88i006HxcB \n\n#proudinmycalvins\n\nOmar Ayuso documented by Gorka Postigo.\u201d
— calvinklein (@calvinklein) 1622142002

Monët Lauren

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Chella Man

\u201c.@chellamanart on Identity. Discover more: https://t.co/ltAUnB5uNb\n\n#PROUDINMYCALVINS \n\nBy Ryan McGinley\u201d
— calvinklein (@calvinklein) 1593279294

Valentin Humbroich

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Hamid Onifadé

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Troye Sivan

\u201cyour next pride fit? fluid pieces to style with anything. see it on @troyesivan. a thread\u2026\u201d
— calvinklein (@calvinklein) 1675549802

Indya Moore

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Diplo

Diplo for Calvin Klein

Image: Calvin Klein

Michaela Jaé Rodriguez

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Jeremy Allen White (January 2024)

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Jeremy Allen White (August 2024)

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Jacob Elordi

Jacob Elordi for Calvin Klein

Image: Calvin Klein

Bad Bunny

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Greta Lee

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Michael B. Jordan

\u201cShould we drop more? @michaelb4jordan\u201d
— calvinklein (@calvinklein) 1677504600

Dominic Fike

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Maluma

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Jamie Dornan

Jamie Dornan

Calvin Klein

Trevante Rhodes

\u201c\u201cI want to win,\u201d says actor (and former track and football star) @_trevante_, \u201clike an athlete.\u201d\u201d
— calvinklein (@calvinklein) 1488400750

Shawn Mendes

\u201cIntroducing #MYCALVINS CUSTOM.\n\nCustomize your favorite #ModernCotton styles with bold patches, vibrant colors, and statement-making phrases. Like #ShawnMendes, make #CALVINKLEIN your own: https://t.co/JIMbSpeyxz\n \n@ShawnMendes shot by #MarioSorrenti\u201d
— calvinklein (@calvinklein) 1559845789

MinGyu Kim

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Bright Vachirawit

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Aaron Taylor-Johnson

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Yahya Abdul-Mateen II

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Nick Jonas

\u201cMore than a handful. @nickjonas channels Mark Wahlberg in the latest issue of @FlauntMagazine. #mycalvins #tbt\u201d
— calvinklein (@calvinklein) 1412284877

Vinson Fraley (March 2021)

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Son Heung-min

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Abby Champion

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Anthony Ramos

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Bernardo Sim is the deputy editor of Out. He's also a staff contributor to The Advocate, PRIDE, and other equalpride publications. Born in Brazil, he currently lives in South Florida.

You can follow Bernardo Sim on Instagram. Otherwise, you can find him on Bluesky, Threads, X/Twitter, and TikTok.