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Net-a-Porter revolutionized online shopping just over a decade ago by tapping into a wealthy, high-minded consumer who wanted to shop for luxury goods from the comfort of their home. The CEO Natalie Massenet, who left her job as a fashion editor conceived it as an online magazine with an e-commerce component. At its inception, many people scoffed at the idea of women purchasing expensive brand-name goods from their computers, but those initial doubters probably feel a bit silly now, seeing as International luxury goods group Richemont acquired a majority stake in the company, for a mere PS350 million, last year.
The site has proven to be such a wild success that earlier this year they launched a men's offshoot Mr. Porter. Much like mother site, the emphasis is on luxury labels, but with a decidedly masculine slant (the general feeling eschews eccentric runway antics or over-the-top trends and veers towards more classic, well-made essentials). We spoke to head buyer Toby Bateman (above, center), a dapper guy in his own right, about his thoughts on springs essentials. Be forewarned that these are the must-haves for those with deep pockets, but they are a great starting out point to being to build a practically flawless wardrobe for anyone.
Check out Toby's spring picks here.
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