Ben Platt
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Model Watch: Jon Kortajarena in New Salvatore Ferragamo Campaign

Jon Kortajarena Ferragamo

Spanish beauty Jon Kortajarena has never been busier. On top of international campaigns for Guerlain and Bvlgari, plus countless magazine shoots, the man who seduced Colin Firth in A Single Man was tapped by Salvatore Ferragamo for the brand's latest spring campaign.

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Entitled Lo Splendore Della Vita ("The Splendor of Life" in Italian), the concept is inspired by founder Salvatore Ferragamo’s lifelong belief that “there is no limit to beauty or the pursuit of perfection.” Now we get it: As far as casting goes, one couldn't get closer to perfection than Kortajarena.

jon kort

Photographer Craig McDean lensed the print campaign imagery, showcasing key pieces from creative director Massimiliano Giornetti’s spring ready-to-wear and accessories. Kortajarena also sat front row at the just-revealed fall-winter 2016 collection, at Milan Fashion Week, giving us hope for more Jon K in Ferragamo's near future.

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