Dick's Sporting Goods isn't going to sell assault rifles anymore, so that's... something. Of course, it's always an interesting moment in one's life to realize that Dick's Sporting Goods had been selling assault-style rifles in the first place.
In the wake of the most recent school shooting in Parkland, FL, which left 17 students and teachers dead, Dick's CEO Edward Stack publically revealed on CNN that if high school students can organize and say enough is enough, then so can his company.
The decision, while morally obvious, is a pretty major move as it will significantly impact sales (the insanity of which is not lost upon us).
"The hunt business is an important part of the business, no doubt about it," Stack said. "And we know there will be some backlash. As we sat and talked about it with our management team, it was--to a person--that this is what we need to do," he said. "These kids talk about enough is enough... We concluded if these kids are brave enough to organize and do what they're doing, we should be brave enough to take this stand."
In addition to completely eliminating assault weapons from their shelves, Dick's is also implementing a policy where they will not sell guns to anyone under the age of 21, regardless of state law.