Walter van Beirendonck's latest fashion film collaboration, with Russian eyewear brand FakByFak, is a demonstration of what would likely happen to our Sims if they were left to their own devices in an artsy sex dungeon with a bunch of acid. The videos have been created to celebrate the launch of "Toy Glasses," Beirendonck's new line of spectacles.
Titled Brutal Love, Total Liquidity and Self Destruction, Beirendonck's videos employ the talents of performance artists Maria Forque, Salvia and Liza Keane, and are styled in 3D animations created by visual artists Claudia Mate, Ines Alpha and Jennifer Mehigan. They're influenced by a combination of '70s punk subcultures, Alice In Wonderland and bizarre makeup techniques.
"Toy-like avatars explore extreme identities, defy mainstream beauty standards and ask audiences to question their own racial, sexual, and psychological make-up," said Maks Fus-Mickiewicz, Creative Director of Tremors TV, the art and fashion channel who published the videos. "These 3D spaces speak to Walter Van Beirendonck's interest in utopias--the need to dream in order to not only escape reality but to challenge it. In doing so they ask us to break free from the mind-forged chains of convention we weigh ourselves down with day to day."