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The Internet Isn't Here For FaceApp's New, Race-Swapping Filters

Via @briankeithdiaz

The face-changing app decided to dabble in digital blackface today. 

It's time to uninstall FaceApp. That app you used to make yourself look like an old person, swap genders, and terrify your friends just introduced some new filters that are sure to impress the lowkey racists in your life. Users got a notification today announcing four new filters: Asian, Black, Caucasian, and Indian. Things have gone over as well as you'd expect from a face-filter app that decided to dabble in digital blackface.

The app has already faced controversy for the short-lived "hot" filter that just lightened users skin, but this is a whole new level of fucked up. This is no digital blackface "Bob Marley filter" or yellowface "anime filter" like we've seen from Snapchat. FaceApp is literally marketing the filters as different races.

In response to the quick backlash, the app's CEO and creator, Yaroslav Goncharov, had this to say: "The ethnicity change filters have been designed to be equal in all aspects. They don't have any positive or negative connotations associated with them. They are even represented by the same icon." With that in mind, here's how Twitter is handling FaceApp's racial new filters.

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