Being on set as an extra for PWR BTTM's new video, "Big Beautiful Day," felt like being in the scene for "Willkommen" from Cabaret. Picture it: "We have no troubles here! Here, life is beautiful, the girls are beautiful, even the orchestra is beautiful," and it was true. Inside the New York apartment, gender was nonexistent, everyone's looks were giving all the life and Ben Hopkins, one half of PWR BTTM, was running around splattered in glitter and strips of fabric. Meanwhile Liv Bruce, PWR BTTM's other half, was radiant in a simple black-and-white halter top and bright red lip.
While filming, the rock duo was warm and welcoming, as would be the members of Cabaret in a Berlin Winter, but instead we were in a Brooklyn winter. PWR BTTM's new single is equally warm and lyrically rooted in the great reminder to have a "big beautiful day." The Christopher Good-directed video opens with that very message, as Hopkins wakes up to a text from his mother: "Morning cookie," it reads, before the video goes from "a normal morning of breakfast and couch sitting" to "a fully-fledged, glitter-fueled dance party with crowd surfing, fireworks and confetti."
PWR BTTM also announced today a forthcoming album, Pageant, which is produced by Christopher Daly and Cameron West. The queer pair says the album "is ferociously emotional, with passionate narratives set to cutting rock and roll anthems." The LP, due out May 12, coincides with an extensive tour, beginning this week in Virginia and running through July. A captivating blend of theater and punk, PWR BTTM is is quickly proving to be more than a Brooklyn novelty, capturing all of today's queer worries about dating, texting, feeling like a sissy and why it's so damn difficult get someone to love us.