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First Look: David Bowie Poses For Louis Vuitton


The singer stars in the latest Louis Vuitton ad campaign with model Arizona Muse

Photo: David Sims

This winter, Louis Vuitton continue its "L'Invitation au Voyage" series. Next stop: Venice.

For this new chapter, the brand tapped top model Arizona Muse as its adventurer, and the legendary David Bowie as her suitor.

Muse travels to Venice via hot-air balloon to attend a fabulous masquerade ball near Piazza San Marco.


Astonished by music coming from a palazzo, she strides through the archways to find Bowie playing "I'd Rather Be High" on a harpsichord. Suddenly, our heroine finds herself surrounded by extravagant characters from a Venetian scene of the past, traveling through time.


Bowie is wearing the Tambour Evolution watch, a new interpretation of the brand's signature timepiece, with an modern, more urban style.


In addition to the print campaign, shot by David Sims, a movie directed by Romain Gavras will be released on November 7. Bowie re-orchestrated the song "I'd Rather Be High" from his latest album, The Next Day, especially for the soundtrack. Stay tuned!

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