Coach's New Pride Collection Is Taking Us to Fire Island

Fire Island, here we come!

This year for Pride, iconic fashion brand Coach is taking us to Fire Island!

Coach's annual Pride-themed capsule collection is paying homage to some of the beloved and iconic businesses that make Fire Island Pines and Cherry Grove an LGBTQ+ mecca! Besides rainbow-colored offerings of their usual staples, like the Swinger or Tabby shoulder bags, Coach is also offering pieces (like bags and shirts) that highlight well-known Fire Island and Cherry Grove locales, like the Blue Whale (and the historic Tea Dance it started), Belvedere Guest House for Men, Cherry’s, and Pines Pantry.

To celebrate the new capsule and Pride 2023, Coach shot a beautiful campaign that gives off immaculate summer vibes and features LGBTQ+ talent like Papi Juice, Fran Tirado, Ashley Lukashevsky, Jonah Almost, Alaska Riley, Xunami Muse, and youth from the Hetrick-Martin Institute.

2023 also marks the 10th year of partnership between the Coach Foundation and the Hetrick-Martin Institute, as well as the Coach's continued relationship with the Point Foundation and CenterLink: The Community of LGBTQ Centers, organizations that help foster supportive and nurturing environments for LGBTQ+ youth.

Scroll through to see more images from the Pride 2023 campaign and to browse pieces from the collection. And to shop the Pride collection and to learn more, make sure to visit Coach's official website!

Campaign imagery by Jun Lu and Michael Della Polla. All images provided courtesy of Coach.