Billy Eichner
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Watch: Gucci Makes Greek Tragedy Gorgeous in New Video Series

Gucci Pre-Fall Film

Magazine corporation Condé Nast has teamed up with Gucci to create a series of fashion films that showcases the brand’s pre-fall 2016 collection. 

Gia Coppola directed the four-part series, called The Legend of Orpheus and Eurydice, based on the Greek mythological tale. The modern-day telling of the classic tragedy is set in different parts of New York, and features model and singer Lou Doillon, Jane Birkin's daughter, as Eurydice.

The role of Orpheus, a young man who's able to charm all living things, is played by model and photographer Marcel Castenmiller. The first video in the series depicts the two lovers in a glorious upstate mansion, the set of their wedding, with the underworld represented as a dark basement bar. 

Oscar-nominated costume designer Arianne Phillips styled the shoot, dressing the stylish cast in all Gucci, of course.

“We already had a lot of the iconography and character in the clothes,” Phillips told Vogue. “You know, before Alessandro (Michele, Gucci's creative director) became a fashion designer, he thought he was going to be a costume designer—maybe that’s why I connect so much to who he is and what he creates. I love the lens through which he sees the world.”

Check out the first of the dreamy film series here:


Tags: Fashion, gucci

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