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Fashionably Aware: Kenneth Cole Parka

Get ready for it. The rainy season is almost upon us! As winter finally melts away into spring, its time to break out some warmer weather clothes, but don't forget to keep some wares on-hand for those wet days that are headed our way. If there is one thing that's an easy fix, its a poncho. Just throw that sucker on your back and keep your ensemble dry as a bone.

May we humbly suggest the perfect poncho for said situation? Why not try the AWEARNESS poncho courtesy of Kenneth Cole. Not only is it practical and fashionable, 100% of the net profits are going to be donated to AWEARNESS (Cole's own foundation) in support of HELP USA as they build housing for homeless families that are being affected by the HIV/AIDS epidemic.

So yes, we could talk about the fact that the camouflage print is cute, or that it's reversible or that it comes with its own little self-containing pouch attached, and that's great -- but the most important thing about this trendy little guy is that he helps you to help others, and there's nothing more fashionable than being a good human being, right?

The poncho is $60 and available starting March 3rd (through the end of May) at Kenneth Cole stores nationwide and online at

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