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True Blue: 6 Fragrances to Upgrade Your Scent Game


What does a color smell like?

For generations, artists have tried to claim ownership of their favorite shades (purple for Prince, red for Valentino, pink for Schiaparelli), and now perfumers are attempting to give their interpretation to the color blue. Picasso's first love affair and Yves Klein's lifelong inspiration, blue suggests serenity and fluidity. Andree Putman's latest scent, Formidable Man, and Histoires de Parfum's surrealistic This Is Not a Blue Bottle take an understated, artsy approach to a fragrance unbound by gender, while turning your bathroom cabinet into a makeshift art installation. Meanwhile, Narciso Rodriguez's Bleu Noir and Kilian Hennessy's Moonlight in Heaven pair smoky wood notes with sensual leather and exotic fruits to evoke the mysterious hues of the night. Calming? Enigmatic? Go ahead and choose your own adventure.

Photography by Shana Novak. Prop styling by Julien Sauvalle

Clockwise from top left: Eau de Narcisse Bleu by Hermes, 3.3 oz., $129; For Him Bleu Noir by Narciso Rodriguez, 3.3 oz., $89, available at Nordstrom; Lonesome Rider by Andy Tauer, 1.7 oz., $135, available at Twisted Lily; Moonlight in Heaven by Kilian, 1.7 oz., $285; Formidable Man by Andree Putman, 3.4 oz., $175, available at Twisted Lily; This Is Not a Blue Bottle by Histoires de Parfums, 4 oz., $185, available at Twisted Lily.

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Julien Sauvalle