In their grand tradition of collaborating with artists for ad campaigns, Bottega Veneta unveils the most recent video with Photographer Ryan McGinley for their Cruise 2014/2015 collection. The stunning campaign shot on location in the New York Botanical Gardens contains all the youth and energy of McGinley's work combined with the casual ease and elegance of Bottega's creative director Tomas Maier's designs.
Ryan McGinley, one of the youngest artists to have a solo show at the Whitney Museum -- and a former OUT100 Honoree, is known for his photography of youth culture. "His images have not only energy and movement, but often a slightly surreal, dreamlike quality that I thought would be an intriguing match with this collection." said Tomas Maier on choosing McGinley for the latest collaboration.