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Daily Crush: Mason Marble Watch Collection by Analog Watch Co.

Hex watch marble

New watch brand Analog Watch Co. reimagines a classic timepiece in natural materials.

When you think of the next big thing in watches, something involving apps is likely to come to mind, but kickstarted watch brand Analog Watch Co. has focused on using low-tech materials, such as wood and marble, to offer a refresh on the classic wristwatch.

Analog watch Co.

The Philadelphia-based design studio followed up on the success of its Kickstarter campaigns for their Mason and Carpenter collections --made using marble and wood, respectively-- with a third crowd-sourced collection, aptly named the "Classic" watch (pictured, below.) For this one, they sourced Amish leather straps that come in a variety of colors and can be easily mixed and matched, while the brand's signature raw material is featured inside the dial.

Which is your favorite?

Classic watch analog co

Mason watch collection by Analog Watch Co., $299.99, available at

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