Just before World Pride was set to hit NYC, Pepsi and World of Wonder documented the journey of an epic Pepsi wig across the country. Some of our favorite queens like Monét X Change, Alyssa Edwards, Nina West, Plastique Tiara, and Shuga Cain all tried to snatch the wig to wear to Pride. Ultimately, Shuga Cain came out on top and made an appearance rocking the coveted wig at World Pride NYC on the Pepsi x Out float. Shuga Cain who was joined by Wendy Williams, were on-site to “Pass the Pride” to all those proud on-lookers as replica wigs were distributed to the crowd (shhh, don’t tell the other Queens!). If you missed it, be sure to check out the epic journey here.
Additionally, Pepsi and World of Wonder are honored to continue their relationships with, and support for, Outfest, through a joint charitable donation to support the organization’s mission of positively impacting the LGBTQIA+ community by showcasing thousands of films from around the world as well as educating and mentoring emerging filmmakers in the community.