After debuting her "Notget" music video at last year's Iceland Airwaves festival, Bjork finally released today the full visual online. The six-minute video is one piece of a larger virtual reality series, and sees Bjork performing the Vulnicura song as a surreal computer animated sea creature.
At once haunting and beautiful, directors Warren Du Preez & Nick Thornton Jones created the perfect underwater complement to Bjork's spellbinding track, which Arca co-produced. Echoing the track's hasty strings and abrasive synths, the "Notget" world is dramatic and overwhelming--much like the intense emotional experience Bjork sings about on her 2015 album.
To create the eerie landscape, the "Notget" directors recruited Matt Chandler and Arvid Niklasson, from London-based VFX studio Analog. The video is reflective of Bjork's personal life, Chandler told VICE, capturing the energy of a failed relationship and coming out stronger after that difficult experience.
"Bone-like structures were grown inside of the body volume to create an intricate and delicate looking anatomy representing decay, death, and vulnerability," Chandler said. "We wanted the surfaces to alter materials, emit light and look interesting throughout the entire piece as it was driven by the underlying motion-capture performance. The dark, ominous atmosphere is dissolved as she literally grows into a light-charged entity surrounded by hypnotic fluid motions."