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Truman Says

Getting Between The Sheets


Will a steamy ad make you drop coin on high-end bedding?

We tend to spend more time thinking about what happens between sheets than the sheets themselves. Every once in a while, though, we realize that there's something to be said for the cotton that comes between us and our mattress and any guests we might be entertaining. Now is one of those times.

Chic sheet maker Johnathon has released an ad featuring a very comely gentleman rolling around in some of the company's pricey bedding. Sure, the ad is startlingly long and its star occasionally sucks his thumb, which is both alluring and kind of odd, but it's easy to talk yourself into paying a few hundred bucks for a tricked-out bed with visions like this dancing in your head.

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