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Truman Says

Levis Wants You to Model for their Spring Campaign


Tag your photo #IAMLEVIS on Instagram

If you're the incredibly hip, homosexual iPhone-user that we assume you are, you probably already have the free vintage photo app called Instagram--sort of a visual version of Twitter--and you definitely already take a few too many photos of your food with it. We know how proud you are of the salmon pasta you just made (we're proud, too), but now you can put the application to good use, and maybe even land a modeling gig with its assistance. Levis, the sexy everyman jean with the go-forth mentality, has decided to open casting up to everyone across the globe via Instagram for their 2012 brand campaign. Submit a pic of your lovely mug tagged with #IAMLEVIS and you'll be considered by the Levis team for the upcoming advertisements (note to bitchy queens: stop sharpening your claws, the judging is not open to the public). We know there are already a ton of self-portraits on your phone ready-made for your OKCupid and Grindr profiles, why not send one the way of the San Fran denim brand? You've got everything to gain.

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