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Versus Versace Unveils New Zayn Malik Campaign


Very rock 'n' roll meets cool kid at the gym. 

Images from Zayn and Versus Versace's new capsule collection have arrived, featuring the former boy band baby looking tousled and tough in leather. There's also a video of Zayn and his girlfriend, Bella Hadid, slinking around a dimly lit room in athleisure and distressed jeans.

While it's really nothing very new from pop's resident bad boy, it's certainly still fun. The campaign represents a collection for both men and women, in a palette of khakis, grays, wine, black and white.

"When I see this collection, I see Zayn," said Donatella Versace in a release. "His attitude, his energy and his individuality are in every single piece. I am so proud of what we have achieved together. The campaign defines everything I love about the new generation today."

The collection features bomber jackets, baggy parkas, backpacks and gym bags, as well as athletic sports bras, bags, and leather pants and jackets--very rock 'n' roll meets cool kid at the gym.

"When I was a kid growing up in Bradford, England, wearing knock-off Versace, I never thought that one day I would actually be designing my own collection," Zayn said. "Thanks so much to Donatella Versace for allowing me to do the coolest thing ever."

Take a look at the new images, below, and shop the collection, here:


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