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Truman Says

Snowmen and Gucci, oh my!

Gucci has teamed up with author and illustrator, Michael Roberts, for their fifth anniversary holiday promotion and campaign to benefit UNICEF. This year, Gucci's creative director Frida Giannini and Roberts created a sequel to his highly successful children's book Snowman in Paradise. The new book titled Snowman in Africa will be on sale exclusively at select Gucci stores nationwide and through December 31, 2009. In addition to the book, Gucci has created several handbags, leather charms, and other small goods with Roberts' whimsical illustrations. All proceeds from the book as well as 25% for leather goods will go to UNICEF, which helps children affected by HIV/AIDS in sub-Saharan Africa.

Gucci campaign to benefit UNICEF - A Snowman in Africa by Michael Roberts, $25

Gucci for UNICEF leather charms, $195-$245
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