H&M Announces Their Next Collaboration with Marni (VIDEO)

The folks at H&M ain't no dummies, and they've already parlayed the media buzz from their Versace partnership into another collaboration, this time from another Italian label known for its penchant for prints, Marni. Whereas Donatella's aesthetic is sleek and sexy, Marni--under the direction of designer Consuela Castiglioni--has a sweeter, bohemian vibe. For women, her signature vision tends to include quirky prints and rich colors. For her menswear line, there is an emphasis on arty color-blocking and clean lines. Below is a sneak peek at the latest sartorial marriage that's sure to cause a melee when it stores in March of next year.