Another one of Demi Lovato’s latest ventures is causing a commotion, but this time, not in a good way.
Recently, the singer, actor, and TV host posted on Instagram announcing that they are now an ambassador Gaia, partnering with the platform that calls itself “the Netflix of spirituality.” However, Gaia is more than that and actually traffics in dangerous and hateful conspiracy theories. And now, fans are calling for Lovato to distance themself from the platform.
According to a press release from Gaia, Lovato partnered with them due to their interest in contacting extraterrestrial intelligence. (This also led to their Peacock docuseries Unidentified with Demi Lovato.)
“Lovato's fascination with Gaia was sparked by their introduction to one of its show hosts Dr. Steven Greer, founder of the Center for the Study of Extraterrestrial Intelligence (CSETI),” the release reads. “After several profound experiences practicing Dr. Greer's meditation protocols intended to make contact with extraterrestrials, Lovato became enamored with the study of consciousness. Continuing down their rabbit hole, Lovato quickly fell in love with Gaia original series Ancient Civilizations and Deep Space.”
While there’s obviously nothing wrong with believing in UFOs or that beings from other worlds or dimensions have made contact with us, Gaia doesn’t stop there.
While it started as a way for people to enjoy yoga videos at home, the site has now become a hub for QAnon and other antisemitic conspiracies, as well as antivaxxers. Behind the harmless videos about contacting extraterrestrials and learning about the unknown, are videos about New World Orders, pandemic deniers, how vaccines cause Autism, and election fraud. And the more videos you watch on the platform, the more out-there theories you’ll find.
According to The Daily Beast, in Lovato’s “hand-picked favorite” section on the site, there are videos theorizing Atlantis was real and that we are “living in the aftermath of a battle between giants and lizard-like ‘reptilians.’”
And Lovato isn’t the only big name attached to Gaia. David Icke, one of the most infamous conspiracy thinkers of the modern day, hosts his own show on the platform. Icke is known for his violently antisemitic ideas, including the idea that the world is run by shapeshifting reptilians.
Unfortunately, it seems Lovato, who struggled with substance use disorder and is in recovery, is still partnering with the platform where conspiracies and new-age nonsense are the norm, as these types of schemes and frauds love to prey on people with histories of substance abuse issues and mental health issues, as they offer a different way to connect and reach fulfillment.
As fans of theirs, we can’t help but be concerned where this could lead. Hopefully, Lovato can find a way out of this dangerous conspiracy platform before they get too far into it.