Welcome to Mycokefest!

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We're knee-deep in awards show season which means we get to see our favorite stars making aspirational fashion choices to make us drool. For women that means couture gowns and scintillating jewelry, and for men, hopefully, that means more than a cookie cutter tuxedo. Michael B. Jordan got the memo to standout at the Golden Globes on Sunday when he wore a tuxedo by Dior Homme. Men don't have many chances to wear black and white formalwear and still stand out, but the Creed actor's double-breasted vest gave him just enough of a difference to make him pop. Keep Reading →

Marc Jacobs has made some great casting choices for his spring 2016 campaign, including Lana Wachowski and Sandra Bernhard, but Bette Midler has stolen the entire show--as she is wont to do. Keep Reading →

The old adage that "sex sells" will never go out of style, but these days brands are thinking outside of the sexy box. Case in point, Axe, whose latest ad reimagines what it means to be a man. Keep Reading →

This is just what we needed: Now that winter is fully installed, an express trip to the islands seems like perfect timing. Cue Tommy Hilfiger's latest spring campaign, revealed today with star models Marlon Teixeira, arguably the hottest Brazilian model ever, and Miles McMillan, a.k.a. Zachary Quinto's boyfriend. Keep Reading →

It's not easy to stay fit in the cold of winter, but a few tricks can help. Start by upgrading your tracksuit. These days, technical fabrics, such as neoprene, helps a runner stay slick and warm thanks to its insulated, "scuba" texture. West Coast brand Everlane has a refined take on this modern classic: a fleece hoodie, with a zip that fastens all the way up to the chin. Adding function to form, there's also matching sweatpants, and the whole look is available in heather gray (pictured) or navy blue. Ready. Set. Go! Keep Reading →

The apple didn't fall far from the impossibly high-cheekboned tree as mother-daughter duo Lisa Bonet and Zoe Kravitz prove in Calvin Klein's "Watches + Jewelry" spring 2016 campaign. Keep Reading →

I don't know about you, but to me, the holy grail in terms of men is a hot guy who can cook. In that respect, model Roze Traore ticks all the right boxes. In addition to having a perfectly sculpted bod' (click here for a reminder), Roze is a bona fide chef, able to prepare you the finest Michelin-worthy meals. Keep Reading →

Hedi Slimane's second tenure at Saint Laurent might be shorter than we anticipated. According to WWD, loose tongues have been spreading rumors that Slimane and Kering, Saint Laurent's parent company, haven't been able to agree on a new contract to continue their collaboration. Keep Reading →

Your mom is right: In the winter, it's all about layering. Smart men know that a pair of wool pants is not enough when temperatures start nearing freezing point. If you get a bit chilly down there, your best ally is a pair of long johns. As opposed to synthetic fabrics, such as polyester (which only makes you sweaty and stinky), opt for natural yarns like cashmere or wool. Though the most luxurious cashmere options go fetching in the three-digit range (if you're willing to splurge, try The Eighth), Patagonia's merino wool long johns offer a great compromise, blending the warmth and softness of merino wool with the extra-breathability of a trademarked Capilene fibre. Think about how cute (and comfy) you'll look wearing just these by the fireplace. Keep Reading →

Our inaugural Instaboy of the Week for 2016, model Daniel Pimentel currently stars in our Back to Basics underwear editorial. The West Coast native, originally from Ontario, CA, began modeling after he was discovered by a makeup artist at a local mall. Keep Reading →

Next time you're "browsing" Grindr, Tinder, or Pornhub, you might get a surprise wink model hunk Trevor Signorino. Our last Instaboy of 2015 has teamed up with Diesel's Nicola Formichetti on his latest campaign for the brand. For spring, Formichetti continues to make fun of social media codes, with tongue-in-cheek slogans, custom-made emojis, and airbrushed nipples. Keep Reading →