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Whether it's because of old-school rules (only for the bride, never after Labor Day) or the simple fear of a street-meat ketchup stain, men too often abstain from wearing white. But it's time to carpe diem and embrace its wonderful simplicity. You don't have to go all out in Tommy Hilfiger, Zegna, or John Varvatos (though we sort of suggest you do), but you should be opting for this crisp classic for more than just your basic undershirt. Branch out by investing in a white jacket or even a pair of white pants. Yes, they'll get dirty -- but they'll never go out of style.
From left: Jacket, $375, sweater, $139, and pants, $149.50, by Tommy Hilfiger; Jacket, $2,250, shirt, $895, and pants, $1,550, by Ermenegildo Zegna Couture; Jacket, $998, tank top, $178, and pants, $398, by John Varvatos
Photography by David Urbanke. Styling by Michael Cook. Groomer: Matthew Tuozzoli at Atelier. Models: Daniel Liu, Taylor Ashmore, Daniel Pimentel, all at Ford
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