When it came to opening the Ruby Fruit, the first lesbian bar to operate in Los Angeles in six years, co-owners Emily Bielagus and Mara Herbkersman found success by not overthinking it.
āLots of people were telling Mara and I that this wasnāt a great idea for many reasons, lots of people had lots of opinions about what we should and shouldnāt do, and instead of listening to those people, we listened to ourselves,ā Bielagus says. āWe didnāt hire a design team to work on the space, we just painted the walls a color we liked and decorated with books, objects, and art from our own homes; we chose a name that made us both smile; we play the music we like to listen to; we serve the wine we like to drink and the food we like to eat.ā
Even though establishments for queer women have long been endangered, the opening of the Ruby Fruit ā the wine bar/restaurantās name is a nod to Rita Mae Brownās classic 1973 lesbian novel, Rubyfruit Jungle ā demonstrated a community clamoring for their own space.
āOur first night of service was one of the most stand-out moments of my career,ā says Herbkersman, who also serves as the Ruby Fruitās chef. āIn the minutes leading up to doors open, we began to see throngs of people walking through our parking lot, approaching the restaurant, forming a small crowd, and we realized they were there for the Ruby Fruit. When we opened the doors, folks streamed in, our gay ā90s Lilith Fair music was playing, and we watched couples and friends sit down and claim seats and then start to look around the room in amazement.ā
Bielagus and Herbkersman are dedicated to making their Silver Lake venue a mainstay of L.A.ās queer community ā not an easy feat in a city that grows more expensive by the day. āLate-stage capitalism is a real bitch,ā Bielagus admits. @therubyfruit







