Madonna is the New David Barton

10.26.2010

By Max Berlinger

As part of her ongoing quest to rule the world, Madonna has announced that she will now extend her massive reach of pop culture conquests to include a chain of gyms fittingly named Hard Candy Fitness. The grandma of pop has made it no secret that the toned and chiseled physique she sports (seriously, those arms are ridiculous) is not just the product of good genes. Girlfriend works out and she works out hard

Opening in major cities worldwide (starting with Mexico City in November) the gyms will expectedly be a sweat-inducing mash-up of fitness and fun. In addition to the standard gym equipment, there will be a focus on classes (from private to group), but with a decidedly Madge-y point-of-view. In other words, that means there will be tons of yoga and dance-inspired workouts to get your heart-pumping to. We fully expect that the only music allowed to be played in said classes are Madonna tunes and their remixes. 

Also, what would her Madgesty's palace of health be without a super-fab juice/detox bar and some majorly luxurious locker-room facilities? Not much. We all know if there's one thing that Maddy loves more than a hard work-out is a nice healthy does of indulgent pampering. 

Photo Courtesy of Getty. 

Tags: Popnography
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