Marc Jacob's Mystery Man; LV the new Lonely Planet?; George Lois takes his creativity elsewhere; Doing your 'do; Robeto Cavalli - "I'm not gay. I never could be."

Photo: Getty Images

Finally, light has been shed on one of the fashion worlds most elusive and ever changing brain busters: we now the identity of Marc Jacobs' gorgeous new boyfriend. (Swoon!) [The Cut]

As Louis Vuitton continues to dabble in all things Eastern, they are now set to release MP3 audio walking guides for three major Chinese cities in conjunction with the start of the Olympic games in Beijing. Murakami might get his feelings hurt. [WWD]

Known far and wide for his work as creative director at Esquire (his stuff is showing at the MoMA for Christ's sake), George Lois is now taking his penchant for design to denim with the label My 3D Fit, which claims a better fit due to its double seamed side panel versus the traditional single seam. I mean, the guy did help launch Coca-Cola apparel back in the 80s, that bodes well...right? [Material Interest]

Pomades, waxes, gels? We just need our hair to look effortless and cute. Style.com helps us figure it out. [The Upgrader]

Although Roberto Cavalli cries at "vulnerable young animals," he still gets worked up by only "the amazing soft skin of a woman." And despite his love of leopard and zebra print, he's not gay...not gay. [Towleroad] -- SETH PLATTNER