Need to Know: Enio
By Justin McCraw
Where do you see your music heading, either during school or after?
You know, it's funny. I bought a couple ad spaces a little while ago, and I've been really pushing it since I released it back in March. I've been contacting a bunch of press, and I've been trying to get people on board. I've been pushing it more than I have any other album in the past because this, I feel, is really, really ready for radio play and really ready for mass consumption. Whereas before, in the past, I always felt that there were certain things that weren't completely ready. I liked them, but there was always a little something wrong with them, so I was never always 100% behind my previous releases. But with this one, I've been going gung ho. But it's funny that now that I feel like I've pushed it aside, like your e-mail came out of the blue, and there's been actually tons of downloads of my sampler on Bandcamp, and my sales have been going up a little bit. I don't know what's happening, or maybe it's the ad space that I bought, but there's a lot more attention suddenly coming, even though I'm not really pushing it that much. And so I hope that it'll just get a little more popular. My ultimate goal is not to be a huge, massive rock star, although that would be nice. It's to be able to continue making music with a solid core audience and to always know that there will be a good 100, 200 people out there that will always want to hear my music and will always buy the albums. And so it just helps me to know that, with every release, I'll make enough money to make another release. They are expensive to produce and so if people aren't buying them, it's harder for me to keep going. That's my ultimate goal, and so that's what I'm hoping with this latest release, is that my fan base is starting to just build enough that I can just keep going.
What would you say to your new fans who are just hearing your work for the first time?
I hope you like it. I really, really hope you enjoy it. I got a review a while back, they never posted it because it was a really bad review. But one of the core comments of the review was that I lacked passion and it sounded like I was being really lazy about everything. And I kind of want to tell new fans that that's not true at all. I'm really trying. Everything you hear is me being really inspired and really excited and really passionate about it all. For me, music is about sharing it. It's not about hoarding it for myself or being in that pretentious state where I think what I do is the absolute best. For me, it's about having this really exciting thing that I want everyone to share with. So for new fans, I would say, take it in that sense and say, "Hi." I love when fans will write a little personal comment to me through Facebook or send me an e-mail. I always respond, and I always appreciate it. Cause I would rather build a community of fans than just have these nameless, faceless individuals that are buying my records.
What do you have planned for after Immolate?
Maybe I can talk about my future projects that I intend to release. One of them is a series of albums that I'm going to be doing. They're going to be Those Formative Years volumes one through however many volumes I decide to do. Basically what I'm doing with that, there's a B side called "Say" on the "Knee Jerk" single, and that song I wrote about seven or eight years ago. What I intend to do is go back to all of those songs that I recorded before Yellowbrick that I really loved. And I was very prolific back then. I have hundreds and hundreds and hundreds of songs. And so I really want to go back and record those in a different way and have them actually have life somehow. I don't want to use them as full-on albums, so these will be really more like $5 albums that I'll release more for the fans than anything else. But that's what I'm intending to do soon. And then on top of that, I'm going to release a best of the eight-track years. So I'm going to remaster some of the songs from between Yellowbrick and The Healing of Nerves and take the best of and do a little best of compilation for those who are really big fans of those albums. And that's about it for the new projects I have in mind.
Do you have any tours or appearances coming up?
No, not as of yet. I've never really played outside of Toronto. I've always been very local playing only really in Toronto. I would like to do it. It's a little nerve-racking. It's kind of expensive and a little tiring. I'm not sure exactly when I'm going to be doing another live performance, but I think I should get on that soon. A lot of people have been bugging me to do that, so I think it's coming up.
Enio Chiola's album Immolate is available for download now via iTunes and CD Baby with other albums, a free sampler, singles and more available from Bandcamp. Sign up for notifications about this and more via www.enio.ca or automatically after downloading an album.